What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.
Episodes
Wednesday Feb 22, 2023
COLLABORATION OVER COMPETITION?
Wednesday Feb 22, 2023
Wednesday Feb 22, 2023
In this episode of Beauty Business Babes, entrepreneur Kelly Callaghan shares her story on shifting from a competition to collaboration mindset when working with others in the beauty industry.
By the end of this episode, you will learn about:
- Focusing on your own authenticity and creating a better experience for your clients,
- The positives of healthy competition- quality control, collaboration opportunities, and more.
- Looking at competitors as validation for your market and using them as a way to hone your skills, specialise your services, and carve out your own niche!
- Avoiding obsessing over your competition or trying to bring them down.
- How to handle negative or toxic competitors while maintaining a positive mindset.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, website at www.spraytanclass.com, https://xtansunless.com/, via email at info@spraytanclass.com, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
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