
What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.
Episodes

Monday Apr 28, 2025
Scaling with Systems: How GLO was Built to Grow w/ Stacey Fike
Monday Apr 28, 2025
Monday Apr 28, 2025
In this episode of the Beauty Business Babes podcast, host Anna Hollowell welcome Stacey Fike, the Founder of GloGirl Spray Tanning Boutique in Houston TX and GloPro Spray Tan Business Development Course. Stacey shares her journey from offering spray tans at home to establishing a successful salon and product line.
By the end of this episode, you will learn about:
1. The importance of implementing systems for efficiency and scalability in beauty businesses.
2. The need for structured processes, data tracking, and effective marketing strategies.
3. Stacey's transition to creating online courses and balancing hands-on work with digital education.
4. Valuable advice for beauty entrepreneurs aiming for growth and success.
Follow Stacey Fike on Instagram, TikTok, YouTube, and LinkedIn glogirltanning.com glopro.glogirltanning.com
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Monday Apr 21, 2025
Sponsor Spotlight: Glow Beauty & Piercing Academy
Monday Apr 21, 2025
Monday Apr 21, 2025
In this episode of the Beauty Business Babes podcast, host Anna Hollowell engages with Krissy Cressler founder of “Glow Getter Studio LLC,” and Kali Hammer, co-founder of Glow Beauty & Piercing Academy. They discuss the benefits of adding new services, like ear piercing, to beauty businesses. By the end of this episode, you will learn about:
Krissy Cressler & Kali Hammer are the owners of
1. The financial advantages of diversifying services in beauty businesses.
2. The accessible training programs offered by them.
3. The importance of community support in the beauty industry.
4. The significance of thorough training for new services.
5. The role of education, partnership, and adaptability in achieving success in the beauty industry.
You can connect with Krissy at https://www.instagram.com/krissycressler/
Website: www.glowbeautypiercingacademy.com
www.piercedbyglow.com
Instagram: @glowbeautyandpiercingacademy
Use Promo code: 'Slay100' and get $100 off any piercing training.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Thursday Apr 10, 2025
Come Meet Us In Destin, Florida
Thursday Apr 10, 2025
Thursday Apr 10, 2025
In this episode of the Beauty Business Babes Podcast, Kelly Callaghan shares her excitement about the upcoming "Beauty Business Babes Mixer" in Destin, Florida, scheduled for April 28th to 29th. Kelly highlights the event's intimate setting, contrasting it with larger gatherings like "Slay the Spray." She outlines the planned activities, which include networking games, a business panel, goal-setting sessions, a contouring demo, and a pool party.
By the end of this episode, you will learn about:
1. The benefits of attending smaller networking events.
2. The activities designed for personal and professional growth.
3. The advantages of attending, including networking opportunities and potential tax write-offs.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Wednesday Apr 02, 2025
Start & Scale: Build Your Beauty Biz with Candice Montgomery
Wednesday Apr 02, 2025
Wednesday Apr 02, 2025
In this episode of the Beauty Business Babes podcast, host Anna Hollowell interviews Candice Montgomery, who brings 29 years of industry experience to the table. Candice also introduces her Beauty Biz Launchpad program, designed to help entrepreneurs navigate the complexities of the beauty business.
By the end of this episode, you will learn about:
1. The evolution of marketing strategies in the beauty industry and how they have adapted over time.
2. The importance of economic resilience and how beauty entrepreneurs can prepare for financial fluctuations.
3. Essential business practices such as record-keeping and financial management that are often overlooked.
4. The significance of utilizing professional resources and engaging in continuous learning for business growth.
5. Building a supportive network and focusing on personal strengths and passions to achieve long-term success.
You can connect with Candice on Instagram at https://www.instagram.com/candicemontgomeryofficial/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Thursday Mar 13, 2025
AI Prompts To Help You With Social Media Content Creation
Thursday Mar 13, 2025
Thursday Mar 13, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan, a beauty industry strategist, explores the role of artificial intelligence (AI) in enhancing business operations for beauty professionals. She discusses how AI tools like ChatGPT can streamline social media and content creation, saving time and reducing costs.
By the end of the episode, you will understand:
1. How AI can transform business operations.
2. The benefits of AI tools like ChatGPT in content creation.
3. Practical strategies for using AI effectively.
4. The importance of adapting to new technologies.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Friday Mar 07, 2025
The Luxe Client Experience with Kaylee Johnson
Friday Mar 07, 2025
Friday Mar 07, 2025
In this episode of the Beauty Business Babes podcast, host Anna Hollowell welcomes Kaylee Johnson, owner of Lux Beauty Lounge in Lisburn, Indiana. Kaylee shares her inspiring journey in the beauty industry, focusing on her expertise in spray tanning and innovative business strategies. She discusses her initial experiences, the importance of understanding client needs, and her venture into offering piercings. Kaylee emphasizes effective marketing, community building, and the significance of referrals in growing her business. This episode provides valuable insights for beauty professionals looking to enhance their business strategies and client engagement.
By the end of this episode, you will learn about:
1. The importance of understanding and meeting client needs in the beauty industry.
2. Innovative business strategies for expanding service offerings, such as adding piercings.
3. Effective marketing techniques to attract and retain clients.
4. The role of community building in establishing a loyal customer base.
5. How referrals can significantly contribute to business growth.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Wednesday Mar 05, 2025
Mastering Email Marketing with Jen Goff
Wednesday Mar 05, 2025
Wednesday Mar 05, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callahan and co-host Anna Hollowell engage with guest Jennifer Goff, an expert in email marketing. Jennifer shares her journey from a makeup artist to launching a successful mobile spray tanning business and transitioning into coaching. The discussion highlights the limitations of relying solely on social media for marketing and emphasizes the effectiveness of email marketing. Jennifer provides actionable tips for beauty professionals, such as collecting email addresses, using lead magnets, and automating communications to enhance client relationships and drive business growth.
By the end of this episode, you will learn about:
1. The journey of transitioning from a makeup artist to a successful business owner and coach.
2. The limitations of relying solely on social media for marketing your beauty business.
3. The importance and effectiveness of email marketing in building client relationships.
4. Actionable strategies for collecting email addresses and using lead magnets.
5. How to automate communications to drive business growth and enhance client relationships.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
Follow Jen on IG at @glowboxAcademy
Join the FB group Glow Boss Beauty Pro for more fun and easy business and marketing tips!
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Monday Feb 17, 2025
Manifestion + Money Mindset
Monday Feb 17, 2025
Monday Feb 17, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan, shares insights on manifestation and cultivating a wealthy CEO mindset. By the end, you will learn about:
1. Overcoming financial limitations from lower-middle-class upbringing.
2. The need for belief in financial prosperity.
3. Strategies and tips for adopting an abundance mindset.
4. Investing in yourself for financial growth.
5. Kelly discusses the strategic use of money to achieve business and personal goals.
Her insights inspire beauty professionals to break mindset barriers and realize their financial dreams.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Friday Feb 14, 2025
Different Streams of Revenue That Helped Me Get To $1M/Year
Friday Feb 14, 2025
Friday Feb 14, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan, a seasoned beauty industry strategist, and guest Jake Randolph, host of the Beauty Biz Pro podcast, discuss the transformative potential of online courses and e-commerce for beauty professionals. By the end of this episode, you will learn about:
1. Kelly’s inspiring journey from spray tanning artist to online course creator!
2. Simple strategies to build a thriving business outside the salon, focusing on community, smart marketing, and a positive mindset.
3. Easy tips for starting small and doing market research to create a business that’s both sustainable and scalable.
4. How online courses and e-commerce can help you reach more clients and diversify your income.
5. The power of building a supportive community and using digital tools to boost your business and personal growth.
Don't miss out on this opportunity to transform your beauty business with actionable insights from industry experts.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
If you have any questions or want to connect with Jake, feel free to reach out to him at jake.randolph@example.com.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Monday Feb 03, 2025
Monday Feb 03, 2025
In this episode of the Beauty Business Babes podcast, we dive into the world of beauty marketing with a twist. Imagine transforming your beauty business into a powerhouse of client attraction and retention. Our guests today are Kelly Callahan, a seasoned beauty industry strategist, and Jake Randolph, a marketing expert with a unique military background. Together, they unravel the secrets to mastering marketing strategies specifically tailored for beauty professionals, with a special focus on the permanent makeup industry.
By the end of this episode, you will learn about:
1. The intricacies of Facebook ads and how to navigate them effectively.
2. The advantages of utilizing Google Ads and the critical role of SEO and Google Business reviews.
3. The power of "imperfect action" and how leveraging social media can build authentic client relationships and boost your business visibility.
Don't miss out on this opportunity to transform your beauty business with actionable insights from industry experts.
If you have any questions or want to connect with Jake, feel free to reach out to him at jake.randolph@example.com.
Tune in now and take the first step towards elevating your beauty business!