What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.
Episodes
Tuesday Sep 23, 2025
Tuesday Sep 23, 2025
In this episode of Beauty Business Babes, Anna Hollowell sits down with Janessa Laureano, owner of Lolo Tan Toronto, to dive deep into the world of entrepreneurship, personal growth, and the beauty industry.
By the end of this episode, you will learn about:
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The difference between being an entrepreneur and a business owner
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Janessa's unique entrepreneurial journey from fitness retreats to spray tanning
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The importance of self-awareness and mindset in business success
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Strategies for delegating and scaling your business
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How to leverage tools like AI to work smarter, not harder
To connect with Janessa Laureano, check her out on Instagram at
https://www.instagram.com/lolotantoronto/
and https://www.instagram.com/janessalaureanoo/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Tuesday Sep 16, 2025
Tuesday Sep 16, 2025
In this episode of Beauty Business Babes, Kelly Callaghan dives deep into Black Friday business strategies for beauty professionals, offering a comprehensive guide to turning the shopping holiday into a profitable and strategic business opportunity.
By the end of this episode, you will learn about:
- The need for early planning to avoid last-minute stress.
- Crafting irresistible offers using bundles and discounts.
- Leveraging multi-channel marketing (emails, texts, social media) for sales.
- Creating urgency with VIP access and limited-time offers.
- Using Black Friday as a launch pad for future growth and retention.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Tuesday Sep 09, 2025
Tuesday Sep 09, 2025
In this episode of Beauty Business Babes, Anna Hollowell interviews Randi Milroy, owner of Oak City Sunless, a highly successful mobile spray tanning business in Raleigh, North Carolina.
Randi shares her inspiring journey from a casual tanning enthusiast to a thriving mobile spray tanning entrepreneur who now manages a team of 10 technicians and serves 100-225 clients weekly.
By the end of this episode, you will learn about:
- Mobile Business Strategy
- Team Building and Management
- Business Growth Techniques
- Operational Efficiency
- Pricing and Value Proposition
To connect with Randi Milroy, check her out on Instagram
https://www.instagram.com/oakcitysunless/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes and on Instagram at www.instagram.com/iam_kellyann.
Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Tuesday Sep 02, 2025
Tuesday Sep 02, 2025
In this episode of Beauty Business Babes, Kelly Callaghan shares her strategies for thriving during slow seasons in the beauty industry. By the end of this episode, you will learn about:
- Seeing slow seasons as opportunities for growth
- Boosting cash flow with promotions, memberships, and retail sales
- Staying visible online with consistent content
- Attracting clients through cross-promotion and events
- Updating services and improving business systems
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Tuesday Aug 26, 2025
Tuesday Aug 26, 2025
In this episode of the Beauty Business Babes podcast, co-host Anna Hollowell interviews Valentina Forero, owner of Bronze Beauty Bar. Valentina shares her journey of starting over in a new city, building a successful spray tan business from scratch, leveraging social media for client growth, balancing motherhood and entrepreneurship, and setting boundaries for sustainable business growth.
By the end of this episode, you will learn about:
1. How to Build a Client Base from Scratch
2. Effective Social Media Tactics
3. Overcoming Rejection and Building Resilience
4. Balancing Motherhood and Business
5. Setting Boundaries and Avoiding Burnout
To connect with Valentina Forero, check her out on Instagram https://www.instagram.com/bronzebeautybarr/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Tuesday Aug 19, 2025
Tuesday Aug 19, 2025
In this episode of Beauty Business Babes, Kelly Callaghan discusses overcoming fear, embracing imperfection, and building resilience as a beauty business professional.
By the end of this episode, you will learn about:
- Taking action despite fear and valuing imperfection.
- Practicing consistently to improve skills like video and public speaking.
- Viewing failures as valuable learning experiences.
- Embracing discomfort for personal growth.
- Using resilience to overcome mindset barriers and achieve goals.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Thursday Aug 14, 2025
Thursday Aug 14, 2025
In this episode of Beauty Business Babes, Kelly Callaghan and Anna Hollowell dive into engaging discussions on Facebook Live, addressing questions from their vibrant community. They share their expertise and personal experiences in the beauty industry while offering valuable insights for both new and seasoned professionals.
By the end of this episode, you will learn about:
1. Mindset mastery to overcome barriers and unlock your potential
2. The importance of building community and connections in the beauty industry
3. Creative growth through expanding your services to meet client needs
4. Effective marketing strategies for promoting your business
5. Navigating challenges and turning setbacks into opportunities for growth
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Monday Aug 04, 2025
Monday Aug 04, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan discusses balancing personal struggles with running a beauty business. She shares her experiences and the importance of self-care during tough times.
By the end of this episode, you will learn about:
1. Recognizing the impact of personal challenges on your business.
2. Effective self-care strategies to manage stress.
3. The value of honesty and openness about struggles.
4. Balancing parenting and business responsibilities.
5. Turning difficult moments into opportunities for growth.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Wednesday Jul 30, 2025
Wednesday Jul 30, 2025
In this episode of Beauty Business Babes, Anna Hollowell interviews Krissy LaRoque, a dynamic figure in the beauty industry known for her expertise in spray tanning and her successful business acumen. Krissy shares her journey from starting her business in the back of her car to establishing a thriving studio and online academy focused on empowering women in the beauty world.
By the end of this episode, you will learn about:
1. Krissy's journey from her car to a successful studio
2. The Soft Girl Contour technique for elegant spray tanning
3. Building supportive relationships in the beauty community
4. Effective pricing strategies with complimentary offerings
5. Tips for aspiring beauty entrepreneurs to grow their businesses
To connect with Krissy LaRoque, check her out on Instagram https://www.instagram.com/gloryglow2g/ or https://www.instagram.com/krissylaroque/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Saturday Jul 26, 2025
Saturday Jul 26, 2025
In this episode of Beauty Business Babes, host Anna Hollowell interviews Laura John-Baptiste, a spray tan artist from just outside London. The episode focuses on mastering bodybuilding tans and explores Laura's journey from working with at-risk youth to becoming a leader in the spray tanning industry.
By the end of this episode, you will learn about:
1. Laura's career change to spray tanning.
2. Tips for tanning bodybuilders perfectly.
3. Working with a variety of clients, like brides.
4. The importance of trying new products and techniques.
5. How to overcome mental barriers in the beauty business.
To connect with Laura John-Baptiste, check her out on Instagram @getbronzed_withlaura
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!