What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.
Episodes
Thursday Mar 13, 2025
Thursday Mar 13, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan, a beauty industry strategist, explores the role of artificial intelligence (AI) in enhancing business operations for beauty professionals. She discusses how AI tools like ChatGPT can streamline social media and content creation, saving time and reducing costs.
By the end of the episode, you will understand:
1. How AI can transform business operations.
2. The benefits of AI tools like ChatGPT in content creation.
3. Practical strategies for using AI effectively.
4. The importance of adapting to new technologies.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Friday Mar 07, 2025
Friday Mar 07, 2025
In this episode of the Beauty Business Babes podcast, host Anna Hollowell welcomes Kaylee Johnson, owner of Lux Beauty Lounge in Lisburn, Indiana. Kaylee shares her inspiring journey in the beauty industry, focusing on her expertise in spray tanning and innovative business strategies. She discusses her initial experiences, the importance of understanding client needs, and her venture into offering piercings. Kaylee emphasizes effective marketing, community building, and the significance of referrals in growing her business. This episode provides valuable insights for beauty professionals looking to enhance their business strategies and client engagement.
By the end of this episode, you will learn about:
1. The importance of understanding and meeting client needs in the beauty industry.
2. Innovative business strategies for expanding service offerings, such as adding piercings.
3. Effective marketing techniques to attract and retain clients.
4. The role of community building in establishing a loyal customer base.
5. How referrals can significantly contribute to business growth.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Wednesday Mar 05, 2025
Wednesday Mar 05, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callahan and co-host Anna Hollowell engage with guest Jennifer Goff, an expert in email marketing. Jennifer shares her journey from a makeup artist to launching a successful mobile spray tanning business and transitioning into coaching. The discussion highlights the limitations of relying solely on social media for marketing and emphasizes the effectiveness of email marketing. Jennifer provides actionable tips for beauty professionals, such as collecting email addresses, using lead magnets, and automating communications to enhance client relationships and drive business growth.
By the end of this episode, you will learn about:
1. The journey of transitioning from a makeup artist to a successful business owner and coach.
2. The limitations of relying solely on social media for marketing your beauty business.
3. The importance and effectiveness of email marketing in building client relationships.
4. Actionable strategies for collecting email addresses and using lead magnets.
5. How to automate communications to drive business growth and enhance client relationships.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
Follow Jen on IG at @glowboxAcademy
Join the FB group Glow Boss Beauty Pro for more fun and easy business and marketing tips!
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Monday Feb 17, 2025
Monday Feb 17, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan, shares insights on manifestation and cultivating a wealthy CEO mindset. By the end, you will learn about:
1. Overcoming financial limitations from lower-middle-class upbringing.
2. The need for belief in financial prosperity.
3. Strategies and tips for adopting an abundance mindset.
4. Investing in yourself for financial growth.
5. Kelly discusses the strategic use of money to achieve business and personal goals.
Her insights inspire beauty professionals to break mindset barriers and realize their financial dreams.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Friday Feb 14, 2025
Friday Feb 14, 2025
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan, a seasoned beauty industry strategist, and guest Jake Randolph, host of the Beauty Biz Pro podcast, discuss the transformative potential of online courses and e-commerce for beauty professionals. By the end of this episode, you will learn about:
1. Kelly’s inspiring journey from spray tanning artist to online course creator!
2. Simple strategies to build a thriving business outside the salon, focusing on community, smart marketing, and a positive mindset.
3. Easy tips for starting small and doing market research to create a business that’s both sustainable and scalable.
4. How online courses and e-commerce can help you reach more clients and diversify your income.
5. The power of building a supportive community and using digital tools to boost your business and personal growth.
Don't miss out on this opportunity to transform your beauty business with actionable insights from industry experts.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
If you have any questions or want to connect with Jake, feel free to reach out to him at jake.randolph@example.com.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Monday Feb 03, 2025
Monday Feb 03, 2025
In this episode of the Beauty Business Babes podcast, we dive into the world of beauty marketing with a twist. Imagine transforming your beauty business into a powerhouse of client attraction and retention. Our guests today are Kelly Callahan, a seasoned beauty industry strategist, and Jake Randolph, a marketing expert with a unique military background. Together, they unravel the secrets to mastering marketing strategies specifically tailored for beauty professionals, with a special focus on the permanent makeup industry.
By the end of this episode, you will learn about:
1. The intricacies of Facebook ads and how to navigate them effectively.
2. The advantages of utilizing Google Ads and the critical role of SEO and Google Business reviews.
3. The power of "imperfect action" and how leveraging social media can build authentic client relationships and boost your business visibility.
Don't miss out on this opportunity to transform your beauty business with actionable insights from industry experts.
If you have any questions or want to connect with Jake, feel free to reach out to him at jake.randolph@example.com.
Tune in now and take the first step towards elevating your beauty business!
Monday Feb 03, 2025
Monday Feb 03, 2025
In this episode of the "Beauty Business Babes" podcast, Kelly Callaghan, a seasoned beauty industry strategist, explores the concept of "blocking your blessings." Drawing from her decade-long experience, Kelly shares personal anecdotes about how impatience and lack of clarity have hindered her progress. She emphasizes the importance of enjoying the journey, having a clear vision, and practicing visualization to manifest goals. Kelly encourages beauty professionals to embrace personal growth, learn from challenges, and create space for clarity and intention. The episode serves as a motivational reminder to stay focused on goals and remain open to receiving blessings. By the end of this episode, you will learn about:
1. The impact of impatience and lack of clarity on personal and professional progress.
2. The significance of enjoying the journey and having a clear vision in achieving goals.
3. Techniques for practicing visualization and creating space for clarity and intention.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Monday Feb 03, 2025
Monday Feb 03, 2025
In this episode of Beauty Business Babes, Kelly Callaghan shares her entrepreneurial journey, detailing her transition from a corporate job to launching her own business. By the end of this episode, you will learn about:
1. The challenges and triumphs Kelly faced in her journey, emphasizing the importance of authenticity and ethical sales in the beauty industry.
2. Kelly's work in spray tanning and education, and how she aims to inspire and empower other beauty professionals.
3. The value of engaging with a supportive community and pursuing entrepreneurial dreams with confidence.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Monday Aug 19, 2024
Monday Aug 19, 2024
In this episode of Beauty Business Babes, Kelly Callaghan shares her insights on when beauty entrepreneurs should consider hiring help.
By the end of this episode, you will learn about:
1. Kelly's Personal Journey, starting with hiring a virtual assistant, and how it transformed her business.
2. Structured exercise to identify tasks
3. Legal considerations for hiring
4. Empowerment for entrepreneurs through effective delegation
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
Friday Aug 16, 2024
Friday Aug 16, 2024
In this episode of the Beauty Business Babes podcast, Kelly Callaghan announces the virtual event "Slay the Spray 2024," scheduled for September 20th-22nd. The event is designed for sunless artists aiming to grow their businesses and it will feature industry experts like Aaron Nanny, Emily Abrams, Chanel and Brandy, and Kelsey Zimmerman and Stephanie Taylor. Topics will include team management, marketing, financial growth, and more. The virtual format ensures accessibility and affordability, fostering community and offering practical strategies for success. Listeners can use the code "PODCAST" for a discount on tickets.
By the end of this episode, you will learn about:
1. The details and schedule of the "Slay the Spray 2024" virtual event.
2. The lineup of industry experts and the topics they will cover.
3. How the virtual format benefits attendees in terms of accessibility and affordability.
4. The special discount code "PODCAST" for purchasing event tickets.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!